Sportmax FW20 Runway Show: A Brighter Future

Introducing FW20: a future-inspired collection with an elegantly modern feminine touch.
Outerwear is front and center with unique buttoning, exaggerated shoulders and detachable collars creating a unique look.
The palette is inspired by opposites. From a deep base of navy blue, grey mélange and khaki, grow lighter whites, pinks and light blues. Colors clash and contrast creating a striking impact. Touches of silver provides futuristic detailing.
Technical layers applied to dresses reveal underlying fabrics, for asymmetric free-flowing feminine movement for a confident attitude. A recurring element is the coordinated outfit made out of unmistakable Sportmax tailoring.
A contemporary future in one collection.